Client:
Acorn
Production, retail and wholesale of clothing.
Service:
Facebook's adverts, Instagram.
$1000 / month
August 2023
GOALS:
B
Increase the number of retail and wholesale sales
B
Attract group partners for cooperation
B
Attract at least 150 new orders per month.
Facebook Ads Manager
Analysis and planning
We started with a thorough analysis of the target audience, competitors and market conditions. It was determined that attracting new customers and attracting partners to group cooperation are the main goals of the project.
Branding
We created advertising banners in accordance with the brand elements available in the company. We tested different brand options to choose the one that converts the most.
Recognition
Launched brand awareness campaigns to promote the brand and increase customer loyalty.
Performance marketing
Various types of campaigns have been set up: for interaction in messengers, purchases on the site to obtain data on effective sources of leads and their conversion. Constantly analyzed the indicators of the campaigns, measured the effectiveness and made adjustments to the advertising strategy.
Monitoring and analysis
Constantly monitored the effectiveness of advertising campaigns. Analyzed lead, conversion and spend data to identify potential improvements and optimize strategy.
Optimization of the advertising budget
Actively used reporting data to allocate advertising budget between different channels and campaigns. Funds were redistributed to maximize efficiency and get the maximum result for the spent budget.
Stages of the strategy
Facebook's adverts, Instagram.
results:
Indicators:
