How to pass
ADVERTISER CONFIRMATION
OF GOOGLE ADS
for individual entrepreneurship, individual and legal entity
Why should I go through the advertiser verification procedure?
If you received an email asking you to verify the identity of the advertiser, you must complete this process. If you do not initiate it within 30 days of receiving the letter, your account will be suspended.
Advertiser identity verification program
What does the speed of obtaining a result depend on?
- Availability of all necessary documents. If the company has all the necessary documents at once, the confirmation process will go faster than if they need to be collected.
- Speed of communication with our team.
- Account status at the time of application (requires confirmation, 30 days for confirmation, blocked account).
Useful content to better understand the advertiser verification process
Google Ads 2023 Advertiser Verification.
In this video, the main points related to the verification of the advertiser in Google Ads are revealed. Learn why Google requires such verification, how to check an advertiser's verification status online, and more about the detailed step-by-step verification process.
The video also provides information about expectations for document review by Google, helpful tips when preparing documents for submission, and recommended resources such as the Google Policy Center Help Guide. If you have any questions or concerns, the Guild of Marketing team is always ready to help.
Our cases
For Dhouse company, this procedure took 20 days.
Google Ads advertiser confirmation for Sportplus took 14 days.
Successful verification of the advertiser “Lawyer Galina Babka” was completed in 14 days.
You may also be interested
What documents are required to confirm a Google Ads account?
- Organization. To successfully complete the advertiser verification procedure, organizations must submit two types of required documents. Among them are registration documents, such as a certificate of state registration of a legal entity, a founding act or statute, and a VAT payer’s certificate. It is also important to provide an official photo ID of the authorized representative, which should include a passport, identification card, driver’s license or permanent residence permit. It is important to note that the authorized representative acts as the administrator of the Google Ads account and/or payment profile from which the payment for advertising is made. An authorized representative’s official identity card can be issued in any country, providing a wide range of opportunities for verification.
- Individual As part of the confirmation, natural persons, the advertiser must present an official ID card with a photo. Among the acceptable documents are an international passport, an internal passport (depending on the age and time of receipt), a passport in the form of a card, a driver’s license and a residence permit. This list provides a variety of options for identity verification and provides a convenient choice for each customer based on their individual circumstances. How to successfully complete the Google Ads account verification procedure?
- Check whether the data in the registration profile is specified correctly according to your documents.
- Uploaded documents must meet certain Google requirements, namely the file size, the exact pages of the documents.
- Images must be clear and of high quality.
Frequently asked questions
We answer the most common questions
-
Are there any guarantees that my account will be successfully verified?
Google cannot guarantee that your account will be successfully verified. However, if you provide all the necessary documents and follow our instructions, you will receive confirmation.
-
Can I opt out of confirmation?
If you received an email asking you to verify the identity of the advertiser, you must complete this process. If you do not initiate it within 30 days of receiving the letter, your account will be suspended.
-
What is this program?
The advertiser identity verification program is a unified Google procedure that integrates measures to verify an advertiser's identity and commercial activity to ensure the most convenient conditions for their passage. Within the program, advertisers must complete several steps to provide the basic information required to verify the identity and business.
-
Why do I need to verify the advertiser?
Advertiser verification is a mandatory step for displaying ads on Google. The verification process helps Google verify that the advertiser has a legitimate and genuine business.
-
What to do if the verification process fails What to do if the verification process fails?
If the verification process is not completed, Google will send a message to the advertiser explaining the reason for the rejection. You will be able to make the necessary changes and re-apply for confirmation.
Responsible for the direction of contextual advertising and SEO
