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We are hiring in person in Lviv, at the Optima Plaza Business Center. Please contact us only via office@guildofmarketing.ua. Any other contacts are not from us.
0 800 20 80 85
Guild of Marketing logo
Book meeting
We are hiring in person in Lviv, at the Optima Plaza Business Center. Please contact us only via office@guildofmarketing.ua. Any other contacts are not from us.
0 800 20 80 85
Guild of Marketing logo
Book meeting

We are hiring in person in Lviv, at the Optima Plaza Business Center. Please contact us only via office@guildofmarketing.ua. Any other contacts are not from us.

  • CRM and Sales Processes, Section on marketing
Repeat Sales System for an Online Store: What It Includes and How to Build It
A first order does not mean the customer will come back. I break down what a repeat sales system consists of: a single customer history, segments, flows, metrics and a profit check.
  • 15 хв.
  • Basics: sites and pages
What Is a Landing Page: Structure, Examples and When You Need One

You were told to “make a landing page,” and you are not quite sure what…

  • 9 хв.
  • Local Presence
Google Business Profile: How to Set Up Your Listing and Rank on Google Maps

A person two blocks from your place types “coffee shop near me” – and sees…

  • 10 хв.
  • Social media marketing
Social Media Marketing for Business: How to Turn Followers Into Customers

You have been running your social accounts for six months now. Posts go out on…

  • 10 хв.
  • Call audit, Follow-through, Sales training
Sales Training and Call Audits: How to Lift Your Team’s Conversion

Your managers say one thing, you hear another. Between those two realities sits a third…

  • 14 хв.
  • Metrics and unit economics
CAC, LTV and Unit Economics: Formulas, Examples and Calculators

The ads run, leads come in, managers close deals. And yet at the end of…

  • 9 хв.
  • Development
How Much Does a Website Cost in 2026: Real Prices and What Drives Them

Why one studio quotes a small number and another quotes several times more for “the…

  • 12 хв.
  • TIKTOK ADS
TikTok Ads: How to Launch Your First Campaign Without Wasting Budget

TikTok stopped being a stage for teenage dances a while ago. There is a paying…

  • 9 хв.
  • CRM and Sales Processes
How to Choose a CRM for Small Business: The Criteria That Actually Matter

You opened this article because someone told you a CRM will bring order to your…

  • 10 хв.
  • Development
Core Web Vitals and Site Speed: How to Make Your Website Faster and Lift Your SEO

Why the same page brings sales to a competitor and sits idle on your site,…

  • 12 хв.
  • Analytics, Section on advertising
Google Tag Manager: How to Set It Up Without a Developer

One container instead of a dozen scripts in your site’s code. We cover how to…

  • 11 хв.
  • Analytics
Google Search Console: A Complete Guide to Growing Your Search Traffic

A free tool that shows your site through Google’s eyes. We cover how to connect…

  • 12 хв.
  • Section on marketing
GEO: How to Adapt Your Site for AI Search (Google AI Overviews, ChatGPT, Perplexity)

Over the last year, our SEO team has recorded a trend that can no longer…

  • 6 хв.
  • Section on marketing
Telegram Advertising: How to Launch, Formats, Budgets, and ROI

One of our clients, a retail chain, compared the effectiveness of Instagram and Telegram. Organic…

  • 6 хв.
  • Section on marketing
YouTube Ads for Business: Formats, Costs, and Strategies in 2026

Collectible scale models are a niche where photo catalogs fail to sell. Buyers want to…

  • 8 хв.
  • Section on marketing
Local SEO & Google Maps: How Clients Find You Nearby

A typical scenario for medical, service, or any offline business: you have a website, a…

  • 7 хв.
  • Section on marketing
How to Choose a Digital Marketing Agency: A Checklist with 15 Criteria & Red Flags

One of our clients, a chain of tire stores, approached us after working with two…

  • 7 хв.
  • Section on marketing
Google Ads for E-commerce: Shopping, Performance Max, or Demand Gen

A tire store chain. Two and a half years, three campaign types running simultaneously. Search…

  • 6 хв.
  • Section on marketing
Performance Max in 2026: Setup, Optimization, Real Cases

CPL (Cost Per Lead) – $20. Three Shopping campaigns, significant budget, just over 1,000 conversions…

  • 7 хв.
  • Section on marketing
Google Ads Audit: 20 Mistakes That Waste Your Budget

Three campaigns. Tens of thousands of dollars spent. Zero conversions in the reports. Not because…

  • 9 хв.
Book a free consultation
0 800 20 80 85

office@guildofmarketing.ua

Naukova Street 7A, Lviv