Client:
Mitridat UKRAINE
Sea transport, container transport
Service:
Advertising in Google Ads.
₴80 000+ / month
October 2021
GOALS:
B
Increase the number of appeals and attract new customers throughout Ukraine.
B
Receive the most targeted calls and requests from customers.
B
Attract at least 70 new customers.
Google Analytics
Google Analytics
Analysis and planning
We started with a thorough analysis of the target audience, competitors and market conditions.
Branding
We created a unique banner design that reflected the scale and professionalism of the logistics company and set it apart from other companies.
Recognition
Calls to action were used to attract the attention of potential customers and increase awareness of the company. Placed an ad on the platform: Media network, Discovery.
Performance marketing
Configured analytics systems and used advanced call tracking to obtain detailed data on lead source and conversion. Constantly analyzed the indicators of the campaigns, measured the effectiveness and made adjustments to the advertising strategy.
Monitoring and analysis
Constantly monitored the effectiveness of advertising campaigns and experiments. Analyzed lead, conversion and spend data to identify potential improvements and optimize strategy.
Optimization of the advertising budget
We actively used data from analytics to distribute the advertising budget between different channels and campaigns. Funds were redistributed to maximize efficiency and get the maximum result for the spent budget.
Stages of the strategy
Advertisements on Google Ads.
GOOGLE ADS
results:
Indicators:
