The owner of the hotel complex asked us to talk about his product. We got acquainted with the hotel complex and it turned out to be really cool. It’s great to have a customer who has a great product and wants to spread the word about it to as many people as possible! We could feel his enthusiasm and energy and were happy to help make his dream come true. Our project consisted of several stages, and we started its implementation.
Content
Stage 1: Analysis and planning.
Stage 2: Implementation of the marketing strategy for the hotel complex.
We also designed and launched an advertising campaign on Facebook, which aimed to attract the attention of potential customers. We used targeting so that ads were shown to people who had an interest in events and conferences or were simply looking for a room to relax and recharge.
We set up monitoring and analyzed the results of the advertising campaign on a daily basis. We checked the number of messages sent to the messenger from potential customers and the number of wedding hall reservations. Analyzed and reported on the quality of handling requests by hotel administrators, as well as analyzed the effectiveness of advertising campaigns to determine which ones work better and which ones need optimization.
Stage 3: Results of advertising companies in Google and Facebook ADS.
Our advertising campaign on Google and Facebook gave positive results. During the first quarter of the advertising campaign, we received the following results:
Conclusion on setting up advertising on Google and Facebook, Instagram for the owner of the hotel complex
Our advertising campaign allowed the hotel complex to attract more customers and increase the number of room reservations. We used an effective advertising strategy on Google and Facebook, which allowed us to attract the attention of potential customers and increase brand awareness of the hotel complex. In this case, our marketing strategy combined both performance and a brand component, which is the dream of all business owners who know what it is.
